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Good Thursday morning to you!

Most of you have likely completed your Christmas shopping by now. Since there are only two more days till Christmas, that’s a good thing. Hopefully, you were able to purchase products and services from the many local merchants in the area. That effort truly does make a difference.

I am amazed at the sincere appreciation I feel each time I buy something from a local business. The reply is not just a robotic thank you, but rather a heartfelt gratefulness for choosing to spend my dollars locally rather than with an online global chain that knows me by my credit card number (and, of course, the massive amount of personal data they steal from me).

With our company being a locally owned business, we also sincerely appreciate when businesses choose to market with us. It helps us invest in our staff, our facilities, our publications and our communities. We know that local businesses have all kinds of advertising options today, and that the out-of-towners swoop in frequently with something bright and shiny and new to sell them. So, with that in mind, I want to say thank you to the hundreds of local businesses that continue to choose to market their goods and services to each of you through our family of publications.

Loyalty is said to be a thing of the past, but that’s not what we see. We see locally owned business owners and managers who look out for each other, support each other, and buy from each other during good times and bad — and encourage others to do the same. We see smart people who aren’t distracted by the fly-by-night advertising options that come by and show their support for those who helped them get to where they are. And we see business owners and managers who truly appreciate their customers and their vendors alike, and they don’t hesitate to show it. That’s appreciation. That’s community. That’s loyalty.

None of us are perfect, and we can all improve, but I want to thank all of those in the local business community for being here to serve all of us. We appreciate you. And for those of you who still need to some last-minute shopping, our local merchants would be glad to help you out.

Merry Christmas to all, and thanks for reading.

President and Publisher
Big Green Umbrella Media
515-953-4822, ext. 305


Your Clear Mortgage forecast from Jason Parkin

Our warming trend continues today and tomorrow. Saturday brings with it a chance for light mixed precipitation, with a little rain possible Sunday. Much colder temperatures and snow look possible at the end of the next work week.

For help with preapprovals or refinancing, get in touch with Jason at parkin.mortgage

Things To Do

Thursday, Dec. 23
Drake University women’s basketball vs. Minnesota, 2 p.m.
At: Knapp Center, 2601 Forest Ave., Des Moines
Info: The Drake University women's basketball team plays in the Missouri Valley Conference. All games listed are scheduled for the Knapp Center unless otherwise noted.

Featured Home For Sale
Attention Realtors, post your listings here for $50. Contact pat@dmcityview.com for details.
2325 NW Weigel Drive
Ankeny, IA 50023
Here's your chance to have an acreage right on the outskirts of Ankeny! 4 Beds, 2 baths, and a large 2.5 car garage. With new development to the east, the opportunity for equity building is tremendous on this one. The walkout basement is ready for updates and had a former kitchen that would make for a really nice bar area or poker room. ....
Find Out More!

FROM KCCI: Family searches for fallen sailor's photo lost in tornado

A tornado that hit an acreage near Barnum blew away a custom-made photo from the sailor's squadron. The family says it is the one thing that cannot be replaced.. ...READ MORE FROM KCCI

FROM WHO-TV: Shelter thankful after community comes through to provide all holiday donations this year

DES MOINES, Iowa — The holiday season is often the busiest time for organizations that help and house others. Allison Hanner, the Director of Development and Public Relations at Hawthorn Hill, said that just two weeks ago they were still looking for holiday donations but since then the community has come together and donated all that they needed for this year.  READ MORE FROM WHO-TV

FROM WOI-DT Local 5: Iowa State's College of Design creates 3D-printed homes for affordable housing

Not only is this technology cool, but it's also efficient. Officials say it can improve the speed of a build two to three times over. ... READ MORE FROM WOI-DT Local 5

CITYVIEW's Best Of Des Moines 2021

Nearly 14,000 votes were cast in the 2021 CITYVIEW Best Of Des Moines readers' poll.

Best Local Antique Store
1. The Brass Armadillo Antique Mall
2. The Picker Knows Antiques & Collectibles
3. 35th Street Antiques


Read more

Christmas then and now
Residents reflect on changing holiday observances

By Marsha Fisher

Rosie Peters grew up during the Depression and was the youngest of four children whose parents farmed and were seminary-educated ministers. Since they were called to churches around Dallas and Story counties, Rosie, her brothers and sister moved six times while she was in school, and they hauled their animals and farm equipment with them.

“I don’t remember being hungry, of course, since we lived off the land, being on the farm. But, we got very few store-bought toys, especially during the drought years of ’32 and ’34. I got a little rubber doll once, and my older sister was secretly sewing pajamas for it on a treadle sewing machine. And my brother, Walter, loved airplanes so much, the folks got him a little metal toy one. The rest of us were so happy for him. He later spent 37 years in the Air Force.”


Read more

Place your help wanted ad in the list below for FREE! Email to pat@dmcityview.com. And ask us about upgrading your FREE ad with a display ad in any of our publications.




See all jobs listings

Dashboard Grinch: Photo by Sharon Vickery


Email to tammy@iowalivingmagazines.com to be included in an upcoming Daily Umbrella!
Digital Editions
Waukee Living magazine is published each month and mailed to every household in the community. The December issue cover story, "Christmas Then and Now" shares residents' perspectives on how their holiday traditions have changed. Also included are other features, informational articles and local photos. Each edition, as well as the archives, may be viewed at www.iowalivingmagazines.com. Read the November issue here.
Birthdays and Notables!

Happy Birthday to these celebrities:Arcángel, Jim Harbaugh, Eddie Vedder, Holly Madison, Corey Haim, Susan Lucci, Cheryl Howard, Noël Well

SUBMIT: Send your birthday greetings and congratulatory notes to:tammy@iowalivingmagazines.com

Poll of the Week

What is atop your Christmas tree?

An angel
A star
A bow


How many times have you seen "National Lampoon’s Christmas Vacation”?

None - 10%
1 time - 11%
2-5 times - 20%
6-10 times - 11%
11 times or more - 48%

Morning Chuckle

What did the customer want in exchange for their sweater full of static electricity?

A NO CHARGE REPLACEMENT! Thanks for the guesses: Rex Post, David Whims


What did the balding man say when he saw hairpieces on sale for $5?

Have a guess? Email tammy@iowalivingmagazines.com 


If you would like to advertise in this daily newsletter, please contact Pat Checketts at pat@dmcityview.com, or call 515-953-4822 xt. 311.

P.S. As a free newsletter, we rely on readers like you to grow our subscriber list. If you have a friend or coworker who you think would enjoy waking up to The Daily Umbrella each weekday morning, please share our newsletter sign-up page with them! Visit www.thedailyumbrella.com and click on the SUBSCRIBE link on the upper right-hand side!


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Big Green Umbrella Media, Inc.
8101 Birchwood Court, Suite D
Johnston, Iowa 50131